Esports
Esports Franchise Sponsorship Launch
Building a sponsorship program from scratch
Client
Professional Esports Organization
Duration
12 months
Services Provided

$5M
First Year Revenue
Partnership revenue achieved
8
Partners
Founding partners secured
6
Categories
Sponsor categories filled
$12M
Pipeline
Year 2 pipeline developed
The Challenge
The newly formed esports organization had no existing sponsorship infrastructure, limited industry relationships, and needed to build credibility with brands unfamiliar with the esports space.
Our Solution
We developed the organization's sponsorship structure, created sales materials, and leveraged our network to secure meetings with target brands. We also educated potential partners on the esports opportunity and developed custom activation concepts.
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