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Venues
Venue F&B Revenue Optimization
Below-market concessions performance
Client
Multi-Sport Complex
Duration
6 months
Services Provided
Venue ConsultingAnalytics & Research

45%
Per-Cap Increase
Per-cap spending improvement
-50%
Wait Times
Average transaction time reduction
+25pts
Satisfaction
F&B NPS improvement
+8%
Margin
Gross margin improvement
The Challenge
The venue's food and beverage operation was underperforming market benchmarks by over 30%. Long lines, limited options, and poor service were impacting both revenue and fan satisfaction.
Our Solution
We conducted a comprehensive audit of F&B operations, renegotiated vendor contracts, redesigned the menu and pricing strategy, and implemented operational improvements to reduce wait times and improve service.
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